What is Phishing and what are the types of Phishing?

Learn how to empower your team to identify and thwart phishing attempts, reducing the risk of falling victim to cyber threats.

What is Phishing? What are the Types of Phishing and How to Avoid it

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What is Phishing Training and Simulations?

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Phishing training and simulations are programs designed to educate employees on how to identify and avoid phishing attacks, which are a common form of cyber attack. These programs typically involve sending simulated phishing emails or creating mock websites to test employees' responses. Here are some key points to keep in mind:

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  • Phishing simulations test the effectiveness of an organization's phishing training by sending simulated phishing emails to employees[1].
  • The simulated phishing emails may look like they are from a manager, vendor, or a well-known brand name[1].
  • The goal of phishing training and simulations is to improve employee response rates to actual phishing attempts, increase organizational cybersecurity posture, and reduce the risk of data breaches due to successful phishing campaigns[1][3].
  • Phishing training and simulations work by providing employees with feedback mechanisms after each exercise, such as a "You Got Phished" page that shows them what they did wrong and provides educational material on how to avoid getting phished next time[1].
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Citations:

  1. https://www.wizer-training.com/basics/what-is-phishing-simulation
  1. https://learn.microsoft.com/en-us/microsoft-365/security/office-365-security/attack-simulation-training-simulations?view=o365-worldwide
  1. https://cybeready.com/6-approaches-to-phishing-simulations-that-stop-cyberattacks
  1. https://www.techrepublic.com/article/new-study-reveals-phishing-simulations-might-not-be-effective-in-training-users/
  1. https://www.proofpoint.com/us/products/security-awareness-training/phishing-simulations
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What is Phishing?

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Phishing is a form of social engineering and scam where attackers attempt to obtain sensitive information or install malware by deceiving people into believing they are communicating with a trusted source, such as a bank or government agency[1].

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Key Points About Phishing

  • Phishing attacks have become increasingly sophisticated and often go unnoticed[1].
  • Common techniques include sending fraudulent emails containing malicious links or attachments, or setting up fake websites to collect sensitive information[1][2].
  • Phishing attacks can be highly targeted (spear phishing)[1], or massively distributed (email phishing)[1].
  • They aim to trick recipients into revealing passwords, credit card numbers, or other confidential data[1][2].
  • Phishing is a major concern for both individuals and organizations, leading to data breaches and financial losses[1][2].
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Consequences of Falling for Phishing Scams

If you fall for a phishing scam, you may:

  • Have your personal information compromised[1].
  • Lose control of your financial accounts[1].
  • Install malware onto your devices[1].
  • Put your employer at risk of data breaches[1].
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Protecting Yourself From Phishing

To minimize risks related to phishing, you should:

  • Be cautious when opening unexpected emails or clicking unknown links[1].
  • Verify the legitimacy of emails by checking the sender's email address and looking for signs of suspicious activity[1].
  • Keep your operating systems and antivirus software updated[1].
  • Regularly change your passwords and enable two-factor authentication whenever possible[1].
  • Educate yourself about current phishing trends and best practices[1].
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Citations:

  1. https://en.wikipedia.org/wiki/Phishing
  1. https://csrc.nist.gov/glossary/term/phishing
  1. https://www.csoonline.com/article/514515/what-is-phishing-examples-types-and-techniques.html
  1. https://www.proofpoint.com/us/threat-reference/phishing
  1. https://www.verizon.com/about/account-security/phishing
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How does phishing pose a significant threat to organizations?

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Phishing poses a significant threat to organizations due to various detrimental impacts:

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Direct Financial Losses

Phishing attacks often lead to substantial financial losses for organizations. Hackers employ tactics like stealing credentials or sending fake invoices, resulting in significant monetary damages[1].

Reputation Damage

Phishing attacks can severely damage an organization's reputation. Attackers, once they compromise systems, can send out spam or malicious emails posing as the organization, eroding customer and partner trust and leading to a loss of business[1].

Mental Wellbeing Impact

Being a victim of a phishing attack can be emotionally distressing for targeted individuals, causing feelings of anxiety, stress, and helplessness[1].

Productivity Loss

Dealing with the aftermath of a phishing attack can significantly impact an individual's work performance, leading to decreased productivity, absenteeism, and other negative effects on their work[1].

Regulatory Consequences

Organizations failing to secure customer data face regulatory fines and penalties. Regulators are increasingly stringent on organizations that do not adequately protect sensitive information[1].

Data Breaches

Phishing attacks often result in data breaches, exposing confidential information and causing severe repercussions for organizations, including legal liabilities and reputational harm[2].

Identity Theft

Successful phishing attacks can lead to identity theft, where cybercriminals use stolen personal information to impersonate individuals, potentially damaging their credit scores and reputations[2].

Operational Disruption

Phishing attacks can disrupt normal business operations by infecting networks with malware or ransomware, leading to data loss or encryption of critical information until a ransom is paid[5].

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Given these multifaceted risks associated with phishing attacks, organizations must prioritize robust training, simulations, and cybersecurity measures to mitigate the threat effectively and safeguard their operations, finances, reputation, and sensitive data from malicious actors.

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Citations:

  1. https://www.cybsafe.com/blog/how-can-phishing-affect-a-business/
  1. https://www.proofpoint.com/us/threat-reference/phishing
  1. https://en.wikipedia.org/wiki/Phishing
  1. https://www.cisa.gov/sites/default/files/2023-02/phishing-infographic-508c.pdf
  1. https://cofense.com/knowledge-center/phishing-threats/
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What are the different types of Phishing?

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Phishing is a type of cyber attack that involves tricking individuals into providing sensitive information online. There are several types of phishing attacks, including:

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Email Phishing

The most common type of phishing attack, where scammers register fake domains that impersonate real organizations and send thousands of requests to their targets[1][2][4][5].

Spear Phishing

A more targeted form of phishing that involves malicious emails sent to a specific person, often with information about the victim to make the attack more convincing[2][3][4][5].

Whaling

A type of spear phishing that targets senior executives, often using the pretext of a busy CEO who wants an employee to do them a favor[2][3].

Vishing

A type of phishing that uses voice calls to trick individuals into providing sensitive information over the phone[1][4].

Smishing

A type of phishing that uses SMS or text messages to trick individuals into providing sensitive information[1][4][5].

Clone Phishing

An attack method that includes all major phishing tenants, where the attacker copies legitimate emails previously sent by trusted entities and manipulates the link to redirect victims to a fraudulent website that imitates the original[1][3][4].

HTTPS Phishing

A URL-based attack that attempts to trick users into clicking a link that leads to a fake website designed to steal personal information[3][4][5].

Pharming

A highly technical form of phishing that involves malicious code installed on a victim's computer that sends them to a fake website designed to gather their login credentials[3].

Pop-up Phishing

A type of phishing that uses pop-ups to trick individuals into downloading malware or providing sensitive information[1][4].

Evil Twin Phishing

A type of phishing that uses fake WiFi hotspots that appear legitimate but can intercept sensitive data in transit[1].

Watering Hole Phishing

A type of phishing that targets a specific group of individuals by infecting a website they are known to visit with malware[1][3].

Angler Phishing

A type of phishing that involves creating fake products that look attractive and pop up in search engine results[3].

Social Engineering

A type of phishing that involves manipulating individuals psychologically to reveal sensitive information[1][3].

Deceptive Phishing

A type of phishing that uses deceptive technology to pretend to be a real company to inform targets they are already compromised[3][4].

Man-in-the-Middle Attacks

A type of phishing that involves intercepting and altering a communication chain, effectively becoming the "middleman" and manipulating data to gain personal information from both parties[4][5].

Website Spoofing

A type of phishing that involves creating a fraudulent domain made to look like a real website, such as a bank or social media platform[3][5].

Domain Spoofing

A type of phishing that involves creating a fraudulent email address that appears to come from a legitimate source[2][4].

Image Phishing

A type of phishing that uses images with malicious files in them meant to help a hacker steal account information or infect a computer[3].

Search Engine Phishing

A type of phishing that involves creating fake products that look attractive and pop up in search engine results[3][5].

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By understanding the different types of phishing attacks, individuals and organizations can take steps to protect themselves from these threats.

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Citations:

  1. https://www.bluevoyant.com/knowledge-center/8-phishing-types-and-how-to-prevent-them
  1. https://www.itgovernance.eu/blog/en/the-5-most-common-types-of-phishing-attack
  1. https://www.fortinet.com/resources/cyberglossary/types-of-phishing-attacks
  1. https://www.upguard.com/blog/types-of-phishing-attacks
  1. https://www.trendmicro.com/en_us/what-is/phishing/types-of-phishing.html
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How does Phishing Training and Simulation differ from traditional security awareness training?

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Phishing training and simulations differ from traditional security awareness training in several key ways:

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Focus on Phishing Specifics

Phishing training specifically targets the identification and mitigation of phishing attacks, while traditional security awareness training covers a broader range of cybersecurity topics[1].

Real-Time Feedback

Phishing simulations provide immediate feedback to employees when they interact with simulated phishing emails, helping them understand their mistakes and learn from them promptly[3].

Hands-On Experience

Unlike traditional security awareness training that may be delivered through periodic sessions, phishing training often integrates with employees' daily workflow, providing just-in-time learning opportunities as they encounter phishing threats in real-time[3].

Customized Training:

Phishing simulations can be tailored to individual users' levels, adjusting the difficulty of simulated attacks based on their performance to ensure continuous learning and improvement[3].

Data-Driven Approach:

Phishing simulations often incorporate data analytics to track employees' responses to various threats, enabling organizations to identify high-risk individuals who may require additional training or monitoring[3].

Effectiveness Evaluation:

While traditional security awareness training is essential, phishing simulations offer a way to evaluate the effectiveness of the training by testing employees' ability to recognize and respond to phishing attacks in a simulated environment[2].

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By incorporating phishing training and simulations into their cybersecurity programs, organizations can enhance their employees' ability to detect and thwart phishing attacks effectively, ultimately strengthening their overall security posture against this prevalent threat.

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Citations:

  1. https://www.spiceworks.com/it-security/security-general/guest-article/the-value-of-security-awareness-training-simulated-phishing/amp/
  1. https://www.phishingbox.com/resources/articles/security-awareness-training-vs-testing
  1. https://cybeready.com/6-approaches-to-phishing-simulations-that-stop-cyberattacks
  1. https://www.techrepublic.com/article/new-study-reveals-phishing-simulations-might-not-be-effective-in-training-users/
  1. https://blog.usecure.io/does-security-awareness-training-work
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What are some best practices for implementing Phishing Training and Simulations in an organization?

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Implementing phishing training and simulations requires following best practices to maximize their effectiveness. Consider the following guidelines:

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Use relevant and realistic phishing emails

Ensure that the emails mirror real-life phishing attempts, including grammar errors, urgent tone, and convincing content[5].

Personalize phishing emails with employee information

Add details such as names, job titles, and company logos to make the emails appear more credible[5].

Allow list phishing emails to guarantee delivery

Whitelisting the IP addresses or domains associated with phishing simulations ensures that emails reach intended recipients[5].

Customize simulations to target specific departments or groups

Align phishing simulations with the specific needs of different teams or departments within the organization[1].

Use AI to generate highly customized campaigns

Utilize artificial intelligence to create more accurate and targeted phishing simulations[1].

Monitor the process regularly

Track the results of phishing simulations to assess the effectiveness of the training program and identify areas requiring improvement[1].

Offer regular updates to your simulation scenarios

Refresh content periodically to maintain relevancy and engage employees[1].

Diversify your simulation content

Cover a broad range of phishing techniques to prepare employees for various types of attacks[1].

Leverage simulation data to develop security policies

Use simulation results to establish benchmarks, set policies, and allocate resources accordingly[1].

Provide real-time feedback

Instantly notify employees whether they fell for the simulation or succeeded in avoiding it, followed by appropriate guidance[2].

Foster collaboration with other departments

Work together with IT and HR to align phishing simulations with the organization's security and compliance objectives[1].

Encourage ongoing education

Reward employees who demonstrate proficiency in phishing prevention and continue to share best practices and resources[1].

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Adherence to these best practices will help you create a robust phishing training and simulation program that enhances your organization's cybersecurity posture and promotes a strong security culture.

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Citations:

  1. https://phishgrid.com/blog/phishing-simulation-best-practices/
  1. https://cybeready.com/6-approaches-to-phishing-simulations-that-stop-cyberattacks
  1. https://www.techrepublic.com/article/new-study-reveals-phishing-simulations-might-not-be-effective-in-training-users/
  1. https://www.wizer-training.com/basics/what-is-phishing-simulation
  1. https://caniphish.com/phishing-simulation
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What are some common mistakes to avoid when implementing Phishing Training and Simulations?

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To avoid common mistakes when implementing phishing training and simulations, consider the following best practices:

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Don't treat phishing training as a test

Focus on education and awareness rather than punishment[1].

Tailor simulations to specific departments or roles

Address unique vulnerabilities and concerns[1].

Use a mix of phishing simulations

Variety prevents employees from recognizing patterns and reduces the risk of sharing information[1].

Train employees continually

Frequently repeat training to reinforce concepts and adapt to new threats[2].

Update content regularly

Keep simulations fresh and relevant to current threats[2].

Provide real-time feedback

Help employees understand their mistakes immediately and offer guidance[2].

Communicate with relevant stakeholders

Share plans and expectations with HR, management, and other departments[1].

Measure progress systematically

Collect data to monitor improvements and refine training methods[2].

Use AI to generate realistic simulations

Enrich training materials with current and relevant threats[1].

Reinforce learning with continuous education

Supplement training with articles, videos, and workshops[1].

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Avoiding these pitfalls will help you create a robust phishing training and simulation program that engages employees and improves their cybersecurity awareness.

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Citations:

  1. https://thehackernews.com/2022/08/three-common-mistakes-that-may-sabotage.html?m=1
  1. https://ironscales.com/guides/phishing-awareness-training/anti-phishing-training
  1. https://www.linkedin.com/pulse/3-common-phishing-training-mistakes-how-avoid-them-davincinetworks-fagec?trk=article-ssr-frontend-pulse_more-articles_related-content-card
  1. https://phishgrid.com/blog/phishing-simulation-best-practices/
  1. https://www.techrepublic.com/article/new-study-reveals-phishing-simulations-might-not-be-effective-in-training-users/
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Why should SMBs prioritize Phishing Training and Simulations?

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Small and medium businesses (SMBs) should prioritize phishing training and simulations due to the following reasons:

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Rising Phishing Attacks

Phishing attacks are on the rise, with cybercriminals increasingly targeting SMBs due to their perceived vulnerabilities[1].

Increased Financial Losses

The average financial losses per Business Email Compromise (BEC) report have risen by 54%, highlighting the financial risks associated with falling victim to phishing attacks[1].

High Success Rates

Phishing remains a staple attack method for bad actors due to its high success rates, making it crucial for SMBs to address this threat effectively[1].

Lack of Awareness Training

Despite heavy investments in cybersecurity awareness training, organizations often overlook phishing simulations, leaving employees ill-prepared to recognize and respond to phishing attempts[1].

Remote Work Challenges

The shift to remote work during the COVID-19 pandemic has led to an increase in phishing schemes exploiting virtual communication channels, making employees more susceptible to attacks[1].

Realistic Training Scenarios

Phishing simulations provide a practical way to test employees' ability to distinguish between genuine and fake emails or attachments, helping them develop critical skills in a controlled environment[2].

Continuous Learning

Regular phishing simulations help keep phishing threats top of mind for employees and reinforce anti-phishing best practices through ongoing education[2].

Data-Driven Approach

By leveraging simulation data, organizations can identify vulnerabilities, tailor training efforts, and establish benchmarks for policy effectiveness, enhancing their overall cybersecurity posture[2].

Collaboration with Departments

Working closely with IT and HR departments allows organizations to align phishing simulations with security and compliance objectives, minimizing duplication of efforts and increasing efficiency[2].

Employee Education

Educating employees about various phishing tactics, red flags, and associated risks is crucial in building a strong defense against phishing attacks[2].

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Prioritizing phishing training and simulations equips SMBs with the necessary tools to combat evolving cyber threats effectively, enhance employee awareness, and fortify their cybersecurity defenses against malicious actors.

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Citations:

  1. https://www.linkedin.com/pulse/smbs-guide-phishing-simulation-training-employees-phishnet-global?trk=organization_guest_main-feed-card_feed-article-content
  1. https://phishgrid.com/blog/phishing-simulation-best-practices/
  1. https://www.techrepublic.com/article/new-study-reveals-phishing-simulations-might-not-be-effective-in-training-users/
  1. https://cybeready.com/6-approaches-to-phishing-simulations-that-stop-cyberattacks
  1. https://ironscales.com/guides/phishing-awareness-training/anti-phishing-training
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What are some common indicators of a successful phishing attack on an organization?

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There are several common indicators of a successful phishing attack on an organization, including:

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Requests for Personal Information

Phishing emails often request personal information, such as login credentials, social security numbers, or bank account information[1][4].

Urgency or Threats

Phishing emails may create a sense of urgency or use threats to pressure recipients into taking immediate action, such as clicking on a link or downloading an attachment[2][4][5].

Unusual Sender or Greeting

Phishing emails may come from an unusual sender or use a generic or strange greeting[5].

Spelling and Grammar Errors

Phishing emails may contain spelling and grammar errors, which can be a sign of a fraudulent message[4].

Suspicious Attachments or Links

Phishing emails may contain suspicious attachments or links that, when clicked, can install malware or direct the recipient to a fake website designed to steal personal information[4][5].

Unusual Content or Request

Phishing emails may contain unusual content or requests, such as a request for a wire transfer or a password reset for an account the recipient does not have[4].

Unfamiliar Email Address or Domain Name

Phishing emails may come from an unfamiliar email address or domain name that does not match the legitimate organization[4].

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It is essential for organizations to train their employees to recognize these common indicators of a phishing attack and take appropriate action to prevent successful attacks.

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Citations:

  1. https://www.titanhq.com/safetitan/phishing-attack-common-indicators/
  1. https://www.alertlogic.com/blog/5-common-indicators-of-a-phishing-attempt/
  1. https://www.cybsafe.com/blog/how-can-phishing-affect-a-business/
  1. https://cofense.com/knowledge-center/signs-of-a-phishing-email/
  1. https://inspiredelearning.com/blog/common-indicators-of-a-phishing-attempt/
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What are the key features you should look for when implementing a Phishing Training and Simulation Program?

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When implementing a phishing training simulation program, it is essential to consider key features to ensure its effectiveness. Some of the crucial aspects to look for include:

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Administrator Dashboards

Access to comprehensive dashboards that provide insights into simulation results, participant performance, and overall program effectiveness[1][2].

Learning Management System (LMS)

Integration with an LMS for seamless delivery of training content, tracking employee progress, and managing simulation schedules[2].

Training and Simulation

Engaging and realistic training modules that mimic various phishing techniques like spear phishing, vishing, email phishing, and social engineering to educate employees effectively[1][2].

Reporting Plugins

Robust reporting capabilities that offer detailed analytics on simulation results, participant responses, areas of improvement, and overall cybersecurity readiness[1][2].

Supported Phishing Types

Coverage of a wide range of phishing types in simulations such as HTTPS phishing, pharming, whaling, smishing, man-in-the-middle attacks, website spoofing, and more to prepare employees for diverse threats[1][2].

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By incorporating these features into a phishing training simulation program, organizations can enhance their employees' awareness of phishing threats, improve their response capabilities, and strengthen their overall cybersecurity posture effectively.

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Citations:

  1. https://phishgrid.com/blog/phishing-simulation-best-practices/
  1. https://www.mimecast.com/content/phishing-simulation/
  1. https://www.wizer-training.com/basics/what-is-phishing-simulation
  1. https://expertinsights.com/insights/the-top-10-phishing-simulation-and-testing-solutions/
  1. https://cybeready.com/6-approaches-to-phishing-simulations-that-stop-cyberattacks
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How do I choose the right vendor for my Phishing Training and Simulation Requirements?

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Choosing the right vendor for phishing training and simulation requirements can be a daunting task. Here are some factors to consider when selecting a vendor:

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Features

Look for vendors that offer a comprehensive set of features, including phishing and SMiShing simulations, awareness training and checkpoints, active reporting, and threat intelligence[4].

Customization

Choose a vendor that allows you to customize the simulations to target specific departments or groups that may be more susceptible to cybercriminals' targeting[5].

Automation

Consider the level of automation the vendor offers, as it can play a large part in how personalized you can make your training content[2].

Reporting and Analytics

Look for vendors that provide robust reporting capabilities that offer detailed analytics on simulation results, participant responses, areas of improvement, and overall cybersecurity readiness[1][2].

User Experience

Choose a vendor that offers a user-friendly interface and engaging training modules that mimic various phishing techniques to educate employees effectively[2].

Integration

Consider whether the vendor's solution can integrate with your existing systems, such as your learning management system (LMS)[2].

Support

Look for vendors that offer excellent customer support, including training, onboarding, and ongoing technical assistance[5].

Price

Consider the vendor's pricing model, whether it is a cost per employee or if you pay for each element of training separately[2][4].

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By considering these factors, you can choose a vendor that meets your organization's specific needs and provides effective phishing training and simulation to your employees.

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Citations:

  1. https://www.gartner.com/reviews/market/security-awareness-computer-based-training/vendor/ironscales/product/phishing-simulation-and-training/alternatives
  1. https://www.hoxhunt.com/ebooks/the-buyers-guide-to-phishing-training
  1. https://www.wizer-training.com/basics/what-is-phishing-simulation
  1. https://expertinsights.com/insights/the-top-10-phishing-simulation-and-testing-solutions/
  1. https://phishgrid.com/blog/phishing-simulation-best-practices/
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Last updated on March 7, 2024